7 Formulations to Try This Valentine's Day

Valentine’s Day is the perfect time to formulate products that evoke romance, indulgence, and self-care. Our Valentine’s Day Capsule Collection is designed for formulators looking to create trend-driven, sensorial beauty products with high-performance ingredients. From kissable lip treatments to glow-enhancing balms and touchable body care, these formulations combine luxurious textures with innovative ingredients to deliver an unforgettable experience.

Valentine’s Day is a time to celebrate love, beauty, and indulgence. This year, our Valentine’s Day Capsule Collection is designed for cosmetic formulators looking to create products that evoke romance, self-care, and sensory delight. These formulations go beyond aesthetics—they offer luxurious textures, trending actives, and high-performance ingredients that enhance both beauty and well-being.

This collection captures the essence of modern romance in beauty with:

• Glossy, plump lips for the perfect kissable pout.
• Radiant, dewy skin that glows from within.
• Soft, touchable textures that elevate sensory appeal.

Valentine’s Day isn’t just about romance—it’s also about self-love and pampering. These formulations invite consumers to indulge in:

• Nourishing lip masks for ultra-soft, hydrated lips.
• Silky body balms and massage oils for an indulgent beauty ritual.
• Lightweight, refreshing hair mists to feel confident all day (or night).

To stand out in the beauty space, formulations must deliver performance alongside experience. This collection features:

• Trending ingredients like Biogenic Caffeine-210 for energizing effects and Pearflakes for color-adaptive beauty.
•  Innovative textures that combine gloss, glow, and softness.
• Multi-use formulations that enhance both beauty and skin wellness.

Each formulation in this collection is crafted with high-performance actives, emollients, and botanicals to deliver next-level sensorial beauty products.

 Revitalize and cleanse your scalp with Micellar Scalp Refresh, a gentle yet powerful treatment designed to purify, protect, and promote scalp health. This refreshing formula features PELLICER® L-30, a mild micellar surfactant that effectively cleanses without stripping, while BIOGENIC SALLIC-210 gently exfoliates, removing buildup and dead skin cells. GREENDIOL® and D-PANTHENOL 75% work together to deeply hydrate and protect both scalp and hair, supporting long-lasting moisture. Infused with NIACINAMIDE to strengthen the scalp barrier and boosted with BIOGENIC ADENOSINE-30 and BIOGENIC CAFFEINE-210 WS to promote hair density and vitality, this treatment offers a complete refresh for optimal scalp wellness and fuller-looking hair.

Highlighted Ingredients

• GREENDIOL® - 100% natural humectant and emollient produced through fermentation of a sugar cane biomass feedstock. It also has preservative booster properties. Excellent humectant to reduce scalp TEWLand provide frizz control.

• Biogenic Sallic-210 - Encapsulated and stabilized form of highly concentrated (50%) water-soluble Salicylic Acid allows for up to 2% of salicylic acid to be soluble in water without recrystallization or skin irritation. This salicylic acid is cosmetic grade.

• Biogenic Caffeine-210 - Encapsulated and stabilized form of caffeine. Enables high concentrations in aqueous formulations without recrystallization. Helps increase appearance of hair density.

• NIACINAMIDE - Niacinamide, Vitamin B3, improves barrier function, decreases appearance of photo-aging and reduces sebum production. This ingredient is a white crystalline sold that is soluble in water, alcohol and glycerin. 

• BioGenic Adenosine-30 - Water soluble encapsulates Adenosine with an active concentration of 25-35%.  Helps restore hair vitality. 

• PELLICER® L-30 - 100% natural and biodegradable plant derived multifunctional active that helps repair and strengthen hair and skin barrier.

• D-Panthenol 75% - A more stable version of pantothenic acid (Vitamin B5). D-Panthenol gives good moisturizing and anti-inflammatory properties. It is a good humectant for hair, and spreads evenly making hair easier to comb. 

Elevate your self-care routine with our luxurious Booty Balm, specially formulated to hydrate, smooth, and visibly enhance the appearance of your curves. Designed to target the unique needs of the buttocks area, this balm combines cutting-edge ingredients with natural actives to deliver hydration, plumping, and an even-toned, radiant finish. 

At the heart of the formula is GREENDIOL®, a 100% natural humectant and emollient derived from sugarcane biomass. This eco-friendly powerhouse locks in moisture, reducing transepidermal water loss (TEWL). For enhanced hydration and elasticity, SODIUM HYALURONATE (Medium MW) deeply nourishes and supports skin structure, leaving it supple and firm. 

To combat uneven skin tone and discoloration, TRANEXAMIC ACID and NIACINAMIDE work together to brighten the skin, reduce the appearance of dark spots, and improve overall barrier function. The inclusion of BIOGENIC CAFFEINE-210-WS, a stabilized caffeine, provides a dual-action benefit by helping reduce the appearance of cellulite and improving skin density, giving your curves a firmer, plumper look. Our formula also features PELLICER® L-30, a biodegradable, plant-based active that repairs and strengthens the skin barrier, ensuring long-lasting hydration and resilience. For the ultimate sensory experience, ARCOPEARL® SPARKLE 310 adds a subtle golden shimmer, delivering a radiant glow and luxurious finish. 

Perfectly thickened with AQUPEC® 805EG-300 and INAGEL® OIL NP, this balm glides effortlessly onto the skin, offering a silky, non-greasy feel yet providing a film forming effect without a sticky after-feel. The result? A perfectly hydrated, smooth, and glowing derrière that radiates confidence and self-love. 

Highlighted Ingredients

• AQUPEC® 805EG-300 - Granulated polymer that provides excellent thickening properties when neutralized. It offers ease of handing and dispersion over traditional carbomer powders. 

• INAGEL® OIL NP - Hydrosoluble, multipurpose texturizing polymer premix that does not need to be neutralized. 

• TRANEXAMIC ACID - A water-soluble synthetic ingredient derived from the amino acid Lysine. Primarily used in skin care formulations to help even out & brighten skin tone, lighten dark spots and skin discolorations. 

• SODIUM HYALURONATE MEDIUM  MW 1.2-1.5 MDa - Sodium Hyaluronate is the sodium salt of hyaluronic acid, a natural polymer that is found in the body. Sodium hyaluronate acts as a humectant and helps maintain skin structure, elasticity, and flexibility.

• ARCOPEARL® SPARKLE 310 (Interference Gold) - Arcopearl® Sparkle Interference pigments are engineered to deliver high chroma, intensity, and brightness. These pigments add dramatic visual effects with superior interference colors. 

Ignite the magic of love this Valentine's Day with Love Potion Massage Oil, a silky-smooth elixir designed to set hearts aflutter. With its enchanting light pink hue, this luxurious oil glides effortlessly over your skin, leaving behind a radiant, irresistible glow. 

Infused with Biosyn-Bisabolol to soothe and nurture, and Vitamin E to deeply moisturize and protect, every drop of this potion is a celebration of romance and care. The addition of SilkFlo® 366 emollient ensures a velvety, non-greasy finish that enhances the intimacy of every touch. 

Perfect for a romantic evening or self-care indulgence, Love Potion Massage Oil invites you to revel in the art of connection, leaving your skin and soul glowing with love. 

Unleash the magic. Feel the love. Glow with desire. 

Highlighted Ingredients

• SILKFLO® 366 - Silkflo® 366 is a super silky elegant emollient that provides moisturization and has a non-oily feel. Viscosity: 31 cSt @ 40°C. Use level: 1-70% 

• VITAMIN E (ALL-RAC-A-TOCOPHERYL ACETATE) - Tocopheryl Acetate is a more stable form of Tocopherol (Vitamin E). It is a free radical scavenger and gives moisturization benefits. Vitamin E helps protect your skin from environmental stressors that can exacerbate the signs of aging.

• ARCOPEARL® 1060T WR - Arcopearl® Pure uses interference pigments with advanced natural mica-based technologies. Arcopearl® Pure pearlescent pigments are finely coated metallic oxide onto a smooth surfaced natural mica substrate. These effect pigments display intense luster, high chroma, and excellent sensory benefits with exceptional value for cost effective formulations.

• ARCOPEARL® Sparkle 220 - Arcopearl® Sparkle Interference pigments are engineered to deliver high chroma, intensity, and brightness. The Arcopearl® Sparkle portfolio consists of a smoothly coated synthetic mica and adds a dramatic visual due to the crisp whiteness of its base. These sparkle pigments have a particle size of 5–30µm.

• BIOSYN-BISABOLOL - Is the main active ingredient of the medicinal plant chamomile, one of the most abundant sesquita compounds in nature and has been used in traditional medicine for hundreds of years. BioSyn-Bisabolol helps protect the  skin  from  daily  stress and offers anti-inflammatory benefits to sensitive skin 

Give your lips a makeover with this mask that delivers intense hydration while combating dryness and preventing chapped lips. It will soften and smooth your lips while leaving them feeling supple with a combination of Silkflo® 364 and Silkflo® 366 that melts into lips to lock in essential moisture while you sleep. 18-β-Glycyrrhetinic Acid and Vitamin E provide anti-inflammatory and antioxidant properties to help smooth and calm the skin while offering skin conditioning benefits. 

Highlighted Ingredients

• INDOPOL® H-100 - Excellent film former that provides long wear, shine, and skin adhesion 

• SILKFLO® 364 - Silky emollient that provides moisturization and has non-oily feel.

• 18-β-GLYCYRRHETINIC ACID (ENOXOLONE) - A licorice derivative that exhibits anti-inflammatory properties to soothe and calm the skin while also offering skin conditioning benefits. 

This multi-tasking lip and cheek gloss provides a gorgeous rosy blush of color and sheen with Pearlflakes Magenta and Red 7. It melts onto the skin upon application and provides moisturization with a combination of Silkflo® 364 and Silkflo® 366 that gives a healthy glow. Indopol® H-100 has film forming properties that help aid in long wear. 18-β-Glycyrrhetinic Acid and Vitamin E provide anti-inflammatory and antioxidant properties to help smooth and calm the skin while offering skin conditioning benefits. 

Highlighted Ingredients

• PEARLFLAKES MAGENTA AND RED 7 - Predispersed pigments that provide beautiful colors with a soft, subtle luster

Leave your lips feeling soft and nourished with this lip balm that locks in moisture and protects against the elements with a lovely pop of pink from Pearlflake Magenta and Pearlflake Red 7. Satin B UVS provides excellent adhesion and wear that gives a soft, satin finish while Serisense™ SM9 aids in mattifying and providing sensory properties and is a natural and biodegradable alternative to plastic powders. BioSyn-Bisabolol and Vitamin E provide antioxidant benefits that help to protect the skin from premature aging. 

Highlighted Ingredients

• PANALANE® L-14E - Light emollient that has excellent spreadability and imparts smooth dry after feeling 

• PERMETHYL® 102A - Lightweight emollient with excellent pigment wetting properties to improve color impact 

• SICLONE® SR-5 - Provides good volatility, slip, cushion, and aesthetics and is a volatile silicone replacement 

• SATIN B UVS - Provide excellent adhesion and wear properties with a soft, satin finish 

• SERISENSE™ SM9 - Fine white powder with excellent sensory and mattifying properties that are 100% natural origin and biodegradable 

Transform your dry lips to a soft and smooth finish while leaving them feeling renewed with this hydrating polish. A natural silica, Scrub Silica 600G, exfoliates the top layer of dead or calloused skin to help restore to an ultra smooth and even finish while maintaining moisture with a combination of hydrocarbon emollients, Panalane® L-14E, Silkflo® 364 and Indopol® H-100. Vitamin E gives moisture and prevents skin damage while improving the look and feel of the skin. 

Highlighted Ingredients

• SCRUB SILICA 600G - Eco-friendly, exfoliating silica particles that is an alternative to plastic beads

Looking to bring Valentine’s Day magic into your next launch? Connect with us to find formulation guides, or get ingredient recommendations to bring these concepts to life.